Client Overview
Canberra Limited is the exclusive importer and proprietor of Yupi gummy Candies in Bangladesh. As a dynamic and forward-thinking company, they are dedicated to delivering premium, high-quality confectionery nationwide while also setting a vision for future growth into the high-quality beauty product market.
The Challenge
As the sole importer of a globally recognized brand, Canberra Limited’s primary challenge was creating a digital identity that matched the quality of their products. They needed a modern, centralized platform to not only showcase their extensive product portfolio but also to effectively market upcoming campaigns and events. Their goal was to create an online experience that was as joyful and engaging as the products they sell.
The DeenLytics Solution
DeenLytics partnered with Canberra Limited to develop a comprehensive online platform that was both functional and a strategic tool for growth. We used the WordPress engine with a custom theme development approach to create a scalable website that could meet both their current needs and future ambitions.
Our solution included:
- Interactive Product Catalog: We developed a unique, user-friendly product catalog flipbook that provides an engaging, tactile browsing experience, complete with the sound of turning pages.
- Dynamic Presentations: We built a dedicated section for creative presentations to showcase each product in an immersive and appealing way.
- Events & Campaigns Page: We created a dedicated campaign page to serve as the central hub for all upcoming events in Bangladesh, allowing for direct engagement with customers.
The Results
The new website has successfully transformed Canberra Limited’s digital presence. It now serves as a dynamic, modern platform that enhances their professional image and directly supports their sales and marketing goals. The interactive features have significantly improved the user experience, while the scalable architecture ensures the site is ready to support their expansion into new product categories.
Canberra Limited now has a digital home that perfectly reflects its commitment to delivering quality and joy to its customers.
